24 Dec 2008Udinese agree new deal with Dacia

Football Sponsors/ Sponsorship and Media

Italian side Udinese have announced that they have signed a new shirt sponsorship deal with Romanian automaker Dacia, it was confirmed on Monday (December 22nd).

The company was bought by Renault in 2000 with the intention of becoming its assembly site for the new Logan model and has proved to be a major success over the past four years in particular.

Now the Serie A side - who currently sit in 12th place after their 5-1 humbling at the hands of Milan in their last fixture - have announced the link-up, although specific details have not been confirmed.

Andrea Baracco, communication director for Renault Italia, said: "This contract is an important opportunity for us, expanding the reach of our brand through a very strong league.

"It is an opportunity to raise the profile of the Dacia brand on the Iatlian market, to make known a young brand that has scored important commercial success."

Udinese recently topped their Uefa Cup group ahead of Tottenham and will face Polish side Lech in the first knockout round.

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