30 Apr 2008Flybe out, Aviva in at Norwich

Football Clubs News | Football Sponsors/ Sponsorship and Media

Just days after announcing the end of the club's association with Flybe, Norwich City have announced that Aviva will be adorned on their shirts from the start of next season.

As well as having the company logo on the team shirt, the three-year contract will also see Aviva sponsor a new financial educational programme for young people and continue its involvement with the club in the community.

Aviva will also maintain its support for the Community Stand at Carrow Road and will fund the club's Ability Counts initiative.

Commenting on the new relationship, John Kitson, sales and marketing director at Aviva, commented: "I'm a massive Norwich City fan and I live here, so I'm very aware of how huge a role the club plays in the local community.

"Being able to announce Aviva's significant investment in the Canaries makes me extremely proud, and signals an exciting development in our existing, excellent relationship with the club.

"Over the coming months, we look forward to announcing some exciting initiatives that will be of benefit to the club, the community and Aviva employees."

Norwich recently guaranteed their Championship survival with a 3-0 home win over QPR.

That match was also crowd favourite Dion Dublin's last home match in a yellow shirt - he will be retiring at the end of the season at the age of 39 - and he was honoured with the club's Barry Butler memorial trophy, awarded to the club's player of the year by the fans.

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